For movie lovers like.myself, 20th Century Fox brand is as well-known as back of the palm. However, seems nothing lasts forever.
Entertainment News: Disney ends the historic 20th Century Fox brand - BBC
Walt Disney has brought to an end one of the best-known names in the entertainment industry. Walt Disney has brought to an end one of the best-known names in the entertainment industry, 20th Century Fox.
It comes as the legendary House of Mouse has rebranded one of its TV studios as 20th Television.
It follows January's rebranding of the 85-year-old film company 20th Century Fox as 20th Century Studios.
Last year Disney completed a $71.3bn (£54.7bn) deal to buy the bulk of Rupert Murdoch's Fox media assets.
Disney has also renamed its other television studios, including changing ABC Studios and ABC Signature Studios to ABC Signature while Fox 21 Television Studios will become Touchstone Television.
The Disney-Fox giant in four charts
"Our new studio names and logos mark a new day for ABC Signature, 20th Television and Touchstone Television while honouring their rich histories and the creative power of The Walt Disney Company," Craig Hunegs, president of Disney television studios, said in a statement.
Both the 20th Century TV and film rebrands retained the famous fanfare theme tune and searchlight logo.
Hit TV shows
20th Century Fox Television, which can trace its roots back to 1949, has been home to some of TV's most famous shows including the original Batman series, M*A*S*H and The Simpsons.
Earlier this year, when the film studio 20th Century Fox was rebranded, there were suggestions that Disney wanted to distance itself from Mr Murdoch's highly partisan, right-wing Fox News network.
Source: BBC https://www.bbc.com/news/amp/business-53747270
Disney ends the historic "20th Century Fox" Brand - BBC
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So long... At least it's not a total discontinuation, rather its a rebrand to 20th Century Studios.
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